Kath Dawson

name Kath Dawson is Technical Director and heads up the Search Engine Optimisation (SEO) team at Strategy Internet Marketing. We have a wealth of experience in delivering effective SEO to a wide range of clients - attracting qualified traffic and increasing lead generation and sales. Contact us today to find out how our services could improve your online business.

Technology

VoIP Contact Centre Solutions for the Next Generation Contact Centres

02nd January 2009
In their task of handling multitudes of interactions over so many communication media, they are assisted greatly by a suite of software programs known as contact centre solutions. Some examples of such software are automatic call distribution systems, tel... Read >
Business

Interactive Voice Response System – An Introduction

13th December 2008
Almost everybody who has dealt with the modern call centres is familiar with the sweet, though mechanical, voice directing them. This voice is part of interactive voice response system, or IVR, which provides the framework for the caller-phone system inte... Read >
Technology

Call Centre Monitoring, Scheduling Software – An Introduction

27th November 2008
Modern call centres work 24/7 and are truly the manifestation of "busy" organization. At any given time of the day, agents are either tapping furiously at the computer keyboard or are talking to the customers. They don't recognize the notion of off-busine... Read >
Technology

Call centre software - features that call centres can’t do without

14th October 2008
Call centre software systems perform a variety of functions such as automating processes, reporting in real time and integrating different channels of communication between agents and customers. Depending upon the complexity of tasks and the magnitude o... Read >
E-Marketing

PPC Or SEO - Which Should You Choose?

09th February 2007
The number of consumers making purchases online continues to rise, many companies now use Search Engine Marketing (SEM) to try and drive more visitors to their web site so they can take advantage of this growing market. There are two main forms of SEM ... Read >
Pay Per Click

Pay Per Click Services UK

09th February 2007
There are three main UK pay per click services which can be used for advertising online. They are provided by the most popular search engines and are called AdWords (Google), Yahoo! Search Marketing and adCenter (MSN). There are also numerous other sma... Read >
SEO

The Importance Of Using Web Analytics

09th February 2007
Using Web Analytics, the process of measuring the behavior of visitors to a web site, is a very important aspect of Search Engine Optimisation (SEO). By tracking where visitors go and observing the actions they take when visiting a web site you can find w... Read >